Are you passionate about understanding buying drivers and market trends, and excited about developing scalable processes for brand tracking initiatives? Do you thrive in a dynamic, international environment where innovation is encouraged and no two days are the same? If your answer is yes, then keep reading – this might just be the opportunity you’ve been looking for!
Visma’s cloud business software products help nearly 2.0 million customers in Europe and Latin America. Our unique structure enables us to be close to local markets while sharing world-class competence. This position will be part of the Branding and Marketing department of Visma Group where we strive to build a strong overarching Visma Brand and to empower growth in our portfolio of companies through marketing and brand efforts.
Key Responsibilities:
As Market Insight Analyst you will be responsible for gathering comprehensive market insights, from robust data collection to their strategic analysis, with the aim to empower our portfolio of companies with the knowledge required to excel in today's competitive landscape.
Collect external market insights to inform strategic decision-making across the brand portfolio, analysing economic, technological, and regulatory factors impacting the market.
Conduct in-depth market research to identify industry trends, competitive landscape shifts, and emerging opportunities.
Gather customer insights through surveys, interviews, and analytics to understand purchasing behavior and pain points.
Create and implement scalable processes to enhance our brand tracker initiatives.
Help shape and drive Visma's market intelligence strategy by meeting with cross-functional teams to integrate insights into their strategies and support their objectives.
Your Profile:
Experience with market insight gathering and analysis, especially within a brand-focused industry.
Proficient in uncovering and synthesizing customer buying behaviors and market trends.
Solid understanding of data-driven marketing strategies and processes.
Efficient multitasker capable of managing multiple initiatives simultaneously.
Service-minded and a natural team player, skilled at finding the right solutions for stakeholders.
Experience with techniques and partners used in market analysis and data collection.
What We Offer:
In this role you can help foster growth in Visma's portfolio of companies in Europe and LatAm.
You will have an opportunity to collaborate with top talent in a diverse, fast-paced environment.
We embrace autonomy and knowledge-sharing at every level. Combine local market insight with world-class competence.
You'll have the resources and tools needed to excel and grow in your role.
We know that great results require good work-life balance, trust, and coaching. Here, you’ll be met by engaged leaders who have your back every step of the way.
We can be flexible about your work location but it is an advantage if you are located in Norway.
What are the next steps?
Please submit your resume and a cover letter detailing your experience and why you're a great fit for the Market Insight Analyst role.
We'll get back to you! Once you have submitted your application you will get an instant response confirming we have received your application. Once we have evaluated your application you will hear from us again.
If you have further questions, please don’t hesitate to contact me:
Antonio Molina Cubero.
Do you want to know more about career opportunities? Check out our career site.